Celebrating Design – TYPEBOX Unboxing

For my final Grad Studio project, we were told to CELEBRATE DESIGN!

After a whole semester of criticizing consumerism and parts of our culture, it was time to celebrate the good things design has brought us.

I chose to celebrate typography since it is one of my favorite parts of graphic design.

The assignment also asked us to play on tropes from youtube or websites. Since I am already working on making videos for youtube I thought this would be a good opportunity to make a funny, over-the-top video.

I chose to create a new subscription box called TYPEBOX and do an unboxing on camera of my first month. This box contains the typeface Futura, a bonus Futura Bold, and some historical accounts of the typeface.

I tried to make it over-the-top, funny and exaggerated to really play on beauty guru’s unboxing videos that I’ve been watching lately as well as bringing some curiosities about the typeface.

Here is the result, hope you enjoy it.